
"The idea holds that children develop time-dependent responses based on the treatment they receive. In an effort to account for these inequities, children late in the alphabet will move quickly when last name isn't a factor; they will 'buy early.' Likewise, those with last names early in the alphabet will be so accustomed to being first that that individual opportunities to make a purchase won't matter very much; they will 'buy late.'"
- Researchers are trying to make us believe that people with a surname late in the alphabet are more likely to be impulsive shoppers.....right, my surname is Dreadful* and I shop like a beast. I prove their theory wrong immediately!!!!
(*Not my actual surname)

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